To be seen in search engines such as Google and Bing is becoming increasingly important for all types of companies in different industries. If you are not visible in the search engines, you simply lose potential customers, which is the simple truth.
We help local Businesses in Richmond with search engine optimisation & Digital marketing. We are experts in National level marketing too. If your business is located throughout Australia, we help you with the right kind of SEO, so that you can be seen throughout Australia or at selected locations.
The advantage of search engine optimisation is that it is cost-effective if you compare it with, for example, traditional advertising in the newspaper. At the same time, SEO is measurable and you can follow what your investment gives back. New times simply require new tools and search engine optimisation is one of these.
Our SEO strategy is content driven. Here's how the process looks like:
Audit The first part of our process is to analyse your website. This allows us to find technical or user experience issues (UX) that can damage your search results.
Analysis The second step in finding keywords, linking opportunities and analysing your competitors. This is an important phase as it lays the foundation for all future actions.
Strategy The third phase means that we create a strategy to increase your website's ranking. This means prioritising which measures create the best results, create an editorial calendar, prioritise your link opportunities.
Optimisation The fourth phase is when we take and optimize your site so that it is ready to rank high on Google.
Creating The fifth step is when we develop a base of content that will be used to rank for long keywords and thereby attract organic backlinks to your site.
Link Building The sixth part of the process (in progress) is to start getting backlinks to your site. This will make your site easier to rank on Google (and even keep your ranking).