Keywords are Important
Keyword analysis used on several occasions in an SEO project. Here are some examples:
- Web site structure is important in SEO. In order to create a structure, you need to find out all the important Keywords in the current segment. Based on the Keywords your web site structure can be optimised.
- Keyword analysis is the basis for how the content should be structured and what questions it needs to answer. Keyword analysis makes it easier for a writer to create an article or landing page that performs well in the search engine.
- The economics of an SEO project are important. The economic benefit is often calculated by how many keywords are considered relevant and how large their search volume is in Google.
- Title and Description are important content elements. In order to create effective Title and Description you need to determine a primary and some secondary keywords. You also need to keep track of useful keywords like “cheap”, “good” or other words used by the target group when searching for your service or product.